We're led by a diverse team of highly credentialed, decent people who believe in their work, each other and putting the customer first.

Will Lavender


Will is the firm's founder. He established CX Lavender in 1997, with an absolute focus on the customer.

21 years on, 'The customer is our true north' remains the inspiration for CX Lavender's talented team. He's known for his passion for excellence and a track record in driving market-share shifting strategy.

Clint Bauer

Partner, Head of Technology

Clint is one of Australia's foremost experts in the creation and management of business applications, websites, online systems and IT environments for organisations.

He's worked internationally - developing software and patents - and, with more than a decade's experience at Lavender, Clint has become quite the marketer to boot.

Ryan Stubna

Associate Partner, Executive Creative Director

His two-decade-long career has seen him fulfil roles as Creative Director, McDonald's, for Leo Burnett South Korea; and Lead Creative on Global Motorsport in Melbourne.

He's well-versed in the craft and function of creativity; and manages delivery of seamless customer experiences across all media.

Doug Skoog

General Manager, Business Partner

Anna Karena

Chief Creative Officer

With a heritage in copywriting, Anna is master of both message and the modern digital landscape within which it dwells.

She has more than 40 local and international creative awards and is a globally recognised creative leader. She is also 2018 B&T Woman in Media of the Year, for Creative.

Jack Mason

Business Partner

Jack delivers end-to-end transformative CX through experience and journey mapping, consulting on business strategy, systems and platform integration, digital infrastructure, through-the-line communications, and client and relationship management

Linda O'Grady

Business Partner, Data Strategy Partner

Her impressive list of accomplishments includes starting, running and selling two businesses; handling the merger and acquisition of a successful listing on the ASX; and spearheading the strategic direction for Woolworths Liquor.

Damian Sharpley

Strategy Partner

Damian operates at the cross-section of strategy, design and creativity - helping businesses to connect with customers to drive mutual, sustainable value.

He is masterful at recognising problems and solving them through imaginative experiences that move people, and their markets.

Louise Woodcroft-Letham

HR Director

With a history embedded in large-scale change programs, Louise is an expert at talent assessments and organisational restructures.

In 2016, she was named one of Human Resource Director Magazine's 'Rising Stars'.